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COR-MGMT2211: Harnessing Robotics, UAVS, and Digital Innovation for Business: Week 10

This guide provides an overview of selected printed and electronic resources.

Key Readings

* Due date for Individual Assignment (Term Paper)

Business Models & Design Evaluation for AR/VR Application: Assessing Concepts of Usability, Scale and User Experience over Cost-Revenue (Part III)

  • Critical evaluation of various content experiences across a range of delivery platforms and industry verticals
  • Assessment from interaction design perspective; impact of sensory, cognitive and physical capabilities of users on the ‘right’ design of interactive experiences
  • Justifying the scope for a specific problem and context, using creative design, ideation, prototyping and evaluation techniques for AR/VR Applications
  • Examples of AR/VR-powered business models and applications in various industries, incl. commercial aspects such as Return on Investment, projection and calculation of productivity and efficiencies etc.
The use of electronic resources must comply with the Appropriate Use of Electronic Resources Policy and Singapore Management University Acceptable Use Policy